Macao's largest sales event, the 2025 Sands Shopping Carnival, ran July 17-19 at The Venetian® Macao's Cotai Expo, concluding one day ahead of schedule due to Typhoon Wipha. This year's carnival holds significant influence as it received an overwhelming response from local residents and tourists – the shortened three-day run attracted nearly 110,000 visits, close to the number for last year's four-day event. Total visitation is now more than 640,000 since the carnival debuted in 2020.

   Now in its sixth edition, the event is organised by Sands China Ltd. and co-organised by the Macao Chamber of Commerce. As Sands China's annual signature event, it continues to create synergy between local small- and medium-sized enterprises (SMEs), Sands retailers, local NGOs, and the arts and culture community, in a bid to attract local residents and consumers from the Greater Bay Area and Hong Kong.

   This year's carnival featured more than 580 booths, spanning eight exhibition zones: Sands retailers; household products; gourmet and wine; food court; coffee; Macao cultural and creative; play and fun; and a visitor-centric Macao specialties and souvenirs zone. The coffee zone was new this year, added in response to Macao's blooming café scene, featuring popular brands to meet the demand of the current spending trend. An open-mic busking space was set up outside the coffee zone for visitors to unleash their musical skills, bringing a joyful vibe to the carnival.